Design for Drinks

Whether you're launching something new, refreshing what’s already out there, or bringing a private label to life — we create branding and packaging that turns heads, wins hearts and sells.

From strategic label design to full brand builds and packaging audits, everything we do is backed by deep drinks industry experience and a clear mission: to make your brand unmissable.

OUR SERVICES

01

Packaging Design

Big shelf impact, without the full brand overhaul.

Perfect if you need a sharp, standout label that shows off your product’s personality and place in the market — without going all in on a full identity.

Whether it's a limited run, private label or new idea you're testing, we’ll combine smart thinking with striking design to make sure it lands.

    • Strategic creative direction tailored to your target audience

    • Concept development for 1 SKU

    • Label design (including logo if required)

    • Colour, materials, and finish specification

    • Print-ready artwork built to technical specs

    • Liaison with your bottlers, printers or co-packers to ensure everything runs smoothly

    • Pack shot creation

    • Secondary packaging (cartons, trays, shippers)

    • Multiple SKUs or variants

3-4 WEEKS
FROM £7,000 +VAT

02

Branding & Packaging

Good drinks need great branding.

You’ve got a brilliant product and big plans. We’ll craft bold, strategic branding and packaging that connects with your audience, converts at shelf, and grows with your business.

This is for drinks brands who want to build something distinctive — with packaging and identity that work together to tell your story, show your value, and stand out where it counts.

      • Strategic positioning and creative direction

      • Custom logo design

      • Brand colour palette and typography

      • Brand guidelines (logo usage, colours, type, tone)

      • Packaging design for 1–2 SKUs

      • Colour, finish and material specification

      • Print-ready artwork

      • Liaison with printers, bottlers, and co-packers

      • Social media asset toolkit (launch graphics, story templates, post layouts)

      • Website landing page design

      • Pack shot or lifestyle photography

      • Multiple SKUs or variants

      • Secondary packaging (e.g. cartons, trays, gift boxes)

6-8 WEEKS
FROM £12,000 +VAT

03

Packaging Audit

Make your packaging work harder.

A strategic review of your current packaging to figure out what’s working, what’s not, and what’s standing in the way of real shelf impact.

It’s a good fit if your product is:

  • Not standing out on shelf

  • Getting pushback from buyers

  • Experiencing low sales

  • About to relaunch or expand

  • Outgrown its DIY design

  • Not reflecting your quality or price

  • Missing a clear point of difference

  • A detailed review of your current pack (label, structure, naming, hierarchy, tone of voice etc) from a commercial, strategic and creative perspective.
    We’ll look at:

    • Shelf standout and visual impact

    • Brand positioning and storytelling

    • Message clarity and hierarchy

    • Category cues and point of difference

    • Visual cohesion across SKUs (if applicable)

    • Compliance and production readiness

  • A light scan of direct competitors and relevant category trends — so we can assess whether your pack is cutting through or blending in.

  • You’ll receive a clearly written PDF report that includes:

    • A breakdown of what’s working

    • Key areas for improvement

    • Strategic recommendations to improve impact and performance

    • Suggested next steps

  • Once you’ve had time to read the report, we’ll jump on a Zoom to:

    • Walk through the findings

    • Answer any questions

What’s included

£495 +VAT

After something more bespoke? Just get in touch. We’d love to tailor something for you.

HOW WE WORK

Take a look at our process

We’ve shaped our process to make things easy, focused and effective.

Here’s how we bring your brand to life:

  • We get to know your product, goals, audience and vision. This gives us the insight to make every design choice intentional and informed.

  • We shape your brand’s position, personality and visual direction. This is your strategic springboard, guiding every creative step.

  • This is where the ideas come to life. We explore concepts, develop the strongest direction and refine the design until it’s ready to shine.

  • We finalise your print-ready artwork, liaise with suppliers (if needed) and support you with rollout. You’ll have everything you need to launch with confidence.

Introducing your Client Portal

We know how frustrating it can be when you're unsure where your project’s at or what’s coming next. That’s why every client gets access to a personalised Client Portal — your go-to space to stay organised, in the loop and in control.

Inside, you’ll find:

  • A clear, easy-to-follow project timeline

  • All your creative assets and files in one place

  • Feedback, documents and messages stored neatly

  • A simple space to review, approve and stay up to date

No more email chaos or chasing updates. Just a smoother, smarter way to collaborate.

“Kirsty just gets it. She has a natural ability to take ideas and elevate them from good to great. Her extensive knowledge of the industry and passion for problem solving means her concepts are always based on a foundation of research and insight, setting you up for success.”

Alex Kennedy, Director of Marketing, Drynks Unlimited

Ready to work together?

Whether you’re bottling your first batch or planning your next release, we’d love to help.